Inovisco continues to expand its retail media portfolio in the food retail sector and is adding HIT supermarkets to its screen network. With the integration of nearly 100 additional locations, the Germany-wide inventory continues to grow, creating new opportunities for eye-catching advertising campaigns directly at the point of sale.
The network features 75-inch welcome screens located in the entrance areas of the stores. They reach customers as soon as they enter the store and offer brands a prominent advertising space in a high-quality retail environment. Thanks to their placement in the entrance area, the screens achieve high visibility and are ideal for in-store campaigns with broad reach.
The new inventory is available for booking immediately and complements Inovisco’s existing retail media offering with another attractive reach option in the grocery retail sector. Nationwide campaigns across the entire network will be possible starting in October 2026.
Source: Inovisco
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