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Ströer Update: New PV Giant at Berlin Central Station
The Public Video Giant Indoor reaches up to 320,000 visitors a day at Germany’s largest railroad station – directly at the central main entrances Europaplatz and Washingtonplatz. This prominent location guarantees an exceptionally high frequency and visibility in one of Europe’s most important transportation hubs. Two digital screens, each measuring 16.5 m², offer an impressive […]
Eco Check: Eco-efficient media plans
Our “Eco Check” feature covers the entire value chain of eco-economic media planning: It balances the CO2 consumption of campaigns, shows alternatives with lower CO2 emissions and the same performance values and compensates in certified projects. For optimized media planning that not only reaches the right target groups, but also has a positive impact on […]
Ocean Outdoor: Hamburg-Überseequartier opened
After several delays due to water damage and fire safety adjustments, the time has finally come: Westfield Hamburg-Überseequartier opened on April 8. The modern complex in Hafencity brings living, working and leisure together in one place – and demand is huge: 94% of the space for stores, restaurants, entertainment and culture has already been taken. […]

Other news

Cooperation: Deutsche Hochschulwerbung and Unicum TV

Deutsche Hochschulwerbung and Unicum TV, a DooH provider specializing in the education sector, are further expanding their cooperation in…

HYGH News: Outdoor displays in Munich

HYGH installs first outdoor displays in Munich In another milestone in digital outdoor advertising, HYGH has installed its first…

net.D and It Works Group launch Valentine’s Day campaign

Happy Valentine’s Day from Düsseldorf! For Valentine’s Day, we have implemented a special (D)OOH campaign together with add2 and…

Optimized advertising impact thanks to AI-supported eye tracking: It Works Group cooperates with Neurons

We are expanding our technology and data expertise with the “Creative Check” from Neurons AI, a leading marketing tool…

Programmatic DOOH in focus – IDOOH Academy with Laura Hentschel

Programmatic Digital Out of Home in focus – Laura Hentschel in a webinar As soon as outdoor advertising becomes…

iKiosk as interactive DOOH medium

With the iKiosk Screen, provider ISM Intelligent Signage for Media is digitizing the prepaid card shelf. From now on,…

Powerbank station with digital advertising screen

Rechargy is an innovative power bank rental company that makes it possible to rent a power bank at special…

ADTECH – Trends 2025

DOOH 2025: These innovations will shape the future of outdoor advertising Digital Out-of-Home (DOOH) remains on course for success…

Outdoor advertising is getting smarter: a look behind the scenes

Outdoor advertising is becoming smarter and more data-driven – but the real challenge often lies in the details. In…

DOOH winter worlds with screens from adbility media

At central locations, adbility media’s “Winter Worlds” create an extraordinary experience in the surroundings of Christmas markets. The popular…

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